Fabio Caldieraro
Ph.D., Marketing, Northwestern University - USA

EDUCATION

Ph.D., MarketingNorthwestern University, USA, 2003.

M.Sc., Management (Information Systems and Decision Sciences)Federal University of Rio Grande do Sul, Brazil, 1996.

B.Sc., Computer SciencePontifical Catholic University of Rio Grande do Sul, Brazil, 1990.

 

POSITIONS HELD

January 2014 to present – Associate Professor of Marketing – Brazilian School of Public and Business Administration, FGV Rio de Janeiro.

September 2008 to December 2013 – Assistant Professor of Marketing – Foster School of Business, University of Washington.

September 2003 to August 2008 – Assistant Professor of Marketing – Leavey School of Business, Santa Clara University.

 

RESEARCH INTERESTS

  • Applied Game-Theory in Marketing;
  • Marketing Channels and Retailing;
  • Independent and Strategic Sales Force Organizations;
  • Consumer Learning of Product Information;
  • Marketing Analytics.

 

PUBLICATIONS: SELECTED ARTICLES 
(Articles posted with appropriate permissions from the copyrights holders)

 

CURRENT RESEARCH PROJECTS

  • “Consumers’ Response to Weak Unique Selling Propositions: Implications for Optimal Product Recommendation Strategy,” with Marcus Cunha Jr.
  • “Grace Period Offers in Loan Contracts under Adverse Selection,” with Rodrigo de Oliveira Leite.
  • “State-Dependent Sales Force Compensation: The Case of Pharmaceutical Detailing,” with Anne T. Coughlan.
  • “The effect of competition on retail price and variety decisions: theory and evidence,” with Andre G. O. Trindade.
  • “When Do Mandatory Product Warranties Harm Consumers?” with Dongsoo Shin.
  • “Exploring willingness to share in peer-to-peer access-based markets: the effect of roles performed and sharing intensities,” with Otavio Teixeira.

 

TEACHING EXPERIENCE

  • Business Economics (MSc and PhD)
  • Business to Business Marketing (Undergraduate and MBA)
  • Competitive Marketing Strategy (MBA)
  • Foundations of Marketing (Undergraduate)
  • Marketing Analytics (Undergraduate and MBA)
  • Marketing Strategy and Models (MSc and PhD)

 

SERVICES TO PROFESSION

  • Associate Editor:
    Revista de Administração Contemporânea (RAC), since 2019.
     
  • Editorial Review Board:
    Journal of Personal Selling & Sales Management, since 2011.
    Marketing Science, since 2016.
     
  • Ad-hoc Referee:
    AMA Summer and Winter Conferences, since 2013;
    Business Research, since 2013;
    Decision Sciences, since 2015;
    EMAC Conference, since 2014;
    Journal of Marketing Research, since 2016;
    Journal of Personal Selling & Sales Management, since 2009;
    Marketing Science, since 2005;
    Management Science, since 2007;
    Production and Operations Management, since 2014.

 

INVITED PRESENTATIONS AND LECTURES

  • FGV/EESP (2016); FGV/EPGE (2017);
  • HEC Montréal (2009); INSPER (2002, 2010);
  • Northwestern University (2006, 2007, 2010);
  • Penn-State University (2012);
  • Rice University (2002);
  • Santa Clara University (2002);
  • University of California – Berkeley (2007);
  • University of Michigan – Ann Arbor (2002);
  • University of Pennsylvania (2008);
  • University of Texas – Austin (2002);
  • University of Washington (2006);
  • Washington University in St. Louis (2002).

 

SELECTED PRESENTATIONS AT CONFERENCES/COLLOQUIA

  • Bay Area Research Colloquium (2005);
  • EBAPE Graduate Seminars (2014);
  • Enhancing Sales Forces Productivity Conference (2010);
  • International Industrial Organization Conference (2005);
  • ISBM Academic Conference (2012);
  • Marketing Science Conference (2002, 2005, 2006, 2008, 2009, 2012, 2017, 2018);
  • UW – UBC Conference (2010, 2011).
Última atualização: 10/04/2019